Strategies for Activating Scripting to Drive Learner Engagement
Speaker: Cammy Bean
Don't let a great design strategy fall flat with a dry, formal, head-nodding script. Many designers often confuse engagement and interaction with making learners do a lot of onscreen clicking, and they forget about the mental engagement that can come from good, active, conversational writing. This session was recorded for the ATD Virtual Conference, June 1 - 5, 2020.