Sales Enablement: Aligning Sales Support With Your Sales Strategy
Speaker: Doug Bushee, Steven Rath Morgan
Do you and your team want to contribute to your organization's success? If you work as part of a sales enablement, marketing, HR, or L&D team, this session is for you. This session will walk you through a checklist to help formulate an effective sales strategy and align sales content, tools, process, and training. You'll also hear best practices on how marketing, L&D, HR and the business can work together to improve business performance. This session was recorded at the ATD 2019 International Conference & EXPO, May 19 - 22, 2019 in Washington D.C.