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ATD Highlights

A Microlearning Approach to Customer Driven Product Sales Training

Speaker: Cristin Bensen and Steve Lee

Experience a demonstration and discussion of one national cosmetics company's new microlearning course, which highlights best practices and lessons learned. The microlearning course's highly flexible structure was driven by external content and rules, providing a comprehensive, real-time, self-paced performance-based solution. In this session, the speakers will demonstrate and discussing the full case study of this project. You will be shown and provided opportunities to discuss how the learning and performance objectives were turned into learning interactions using SAM, a microlearning methodology, and mobile technologies. This session was recorded at the ATD 2018 TechKnowledge conference in San Jose, California.

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